Tuesday, August 7, 2007

NBC to Offer Live Streaming Olympic in 2008

NBC will be presenting 3,600 hours of coverage of the 2008 Olympics. Interestingly, they will be offering approximately 2,200 total hours of live streaming broadband video coverage on NBCOlympics.com. That's 2,200 more hours we can goof off at work.

Other highlights include:

  • 3,600 HOURS: Over the 17 days of the Beijing Games (Aug. 8-24, 2008), NBC Universal will present more than 3,600 hours of coverage highlighted by NBC in primetime which will feature live swimming, gymnastics and beach volleyball, despite the 12-hour time difference from the U.S.'s eastern time zone to Beijing.
  • SURPASSES COMBINED TOTAL OF ALL PREVIOUS SUMMER OLYMPICS: The 3,600 hours is 1,000 hours more than the total coverage for every televised Summer Olympics in U.S. history. Note: Dating back nearly 50 years to CBS in Rome in 1960 (20 total hours) through NBC in Athens in 2004 (1,210 total hours), the 12 Summer Olympic Games broadcasts have totaled 2,562 hours.
  • 212 HOURS A DAY... OR 8 DAYS A DAY: NBC Universal's coverage will average nearly 212 hours per day for 17 days - more than eight days of coverage during every single day of the Olympics.
  • TRIPLES ATHENS 2004... 20-TIMES ATLANTA 1996: The more than 3,600 total hours of coverage from Beijing triples the previous record of 1,210 total hours of coverage on NBC from Athens in 2004, is 20 times more than the 171 total hours on NBC from Atlanta in 1996 and 180 times greater than the 20 total hours for the inaugural U.S. Olympic broadcast on CBS from Rome in 1960.
  • ON-AIR: NBC Universal's NBC, USA, MSNBC and CNBC will all provide coverage from Beijing with high definition coverage on NBC's HD affiliates, USA HD and Universal HD. Spanish-language Olympic coverage will be seen on NBC Universal's Telemundo.
  • ON-DEMAND: In addition to the 3,600 total hours of coverage mentioned above, NBCOlympics.com also will feature approximately 3,000 hours of Highlights, Rewinds and Encores.
  • ON-THE-GO: On-the-Go (wireless) coverage will be detailed in the coming months

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