Tuesday, August 7, 2007

How Much is Your Favorite Sport Covered in the News?

During the month of May, over 37% of ESPN's SportsCenter was devoted to covering MLB. The NBA playoffs took up 25% of the coverage. The NHL playoffs: less than 5 percent. Even the NFL offseason received more coverage than the NHL at 7%.

Street and Smith's Sports Business Daily has put together a chart detailing how much coverage each sport received from 5 major outlets during the month of May. The five outlets are the USA Today, the New York Times, Los Angeles Times, SportsCenter, and FSN's Final Score.

In another interesting comparison, coverage of Boxing exceeded that of MMA events in 4 of the 5 outlets. The only outlet that gave more coverage to MMA was FSN Final Score. Coincidentally, FSN has the television rights to the IFL.